Business is blooming with an appropriate rebrand
With an explosion of new cannabis brands in the U.S., Canada and worldwide, the marketplace is smoking hot. As one of the fastest-growing industries in Canada, many brands need an update. In this case, we created a corporate umbrella brand for their many businesses.
As an existing business with significant brand equity, we were able to maintain the original identity by extending it beyond its current scope to better represent the many companies in their portfolio.