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SEE by Intravision

Identity Print Design Website
www.seebyiv.com

Laser vision correction without the stigma. SEE by Intravision is the next generation of LASIK service offering a bladeless procedure. Operating from Oakville, Ontario in a high end facility, the premium offering attracts the discerning customer that values service above all. SEE came to Jackson Wynne for a complete brand from the ground up, from identity to print material, website, environment collaboration and signage.

Identity

Clean, modern, premium. SEE by Intravision is a system including a logotype arrangement, type pairing and monochromatic colour selections that tie together all material whether it’s in print, in person or online. SEE required an identity that could be applied to and represent lifestyle — balancing a fashion edge with the clinical and nature of the service offering. The identity was applied to various context including signage for the exterior and interior and in use in marketing material.

Website

A clean, straightforward approach was used to communicate the brand online. A custom WordPress theme was optimized through to mobile for the complete experience. Coordinating with partners for marketing, SEO campaigns and social media were utilized to get the maximum mileage for awareness and promotion.